Data Hygiene

Maintain Data Integrity & Improve Performance

The integrity of your data is important. Clean, accurate, and up-to-date data supports solid analysis, reporting, and decision-making. To maintain a high-level of integrity, someone must establish protocols, monitor processes, and devote time towards improving and protecting the quality of your data.

Culver Company employs strict quality controls to ensure data integrity. We utilize standardized protocols in the collection and maintenance of our data. What’s more our data analysts regularly review data inputs, comb existing data for accuracy, scrub improper or duplicate data, perform regular updates to amend records with new demographic, firmographic, and geographic information, as well as conduct output examinations. The result is precise and up-to-date data that positively impacts your business objectives.